Our mission
Oshi is on a mission to craft the world's most delicious whole-cut seafood fillets - made entirely from plants. All the taste, texture, and ritual of real fish. None of the cost to your body or the ocean.
Our oceans are running out
Nearly 90% of the world's fish stocks are now fully exploited or overfished. Industrial fleets are pulling fish out of the sea faster than they can reproduce - collapsing ecosystems, wiping out species, and reshaping the ocean for generations to come.
What's really on your fork
Decades of industrial pollution have turned the ocean into a chemical reservoir. Mercury accumulates in fish tissue and travels straight onto your plate - a heavy metal linked to neurological and developmental harm, especially for kids and pregnant women
Farmed fish, prescription habits
Most of the salmon you eat is farmed - and most of those farms run on antibiotics. The drugs leak into surrounding waters, drive antibiotic resistance, and end up in the fillet you serve for dinner
The plastic in your plate
Every year, millions of tons of plastic break down into microscopic particles that fish mistake for food. They eat it. We eat them. Microplastics have now been found in human blood, lungs, and breast milk — and the seafood aisle is one of the main entry points.
THE OSHI ANSWER
Oshi is the world’s first whole-cut salmon fillet made entirely from plants. It flakes like the real thing, tastes like the real thing, and delivers 18g of protein, Omega-3s, and zero mercury, antibiotics, or microplastics. Already named Product of the Year 2025 and a VegPreneur Award winner, Oshi is reimagining seafood from the ground up – proof that what’s good for the ocean can also be the best thing on your plate.